Knowing the audience your campaign is aimed at is key
There are over 21,000 students at Imperial College, with around 57% being Undergraduate students, and 43% Postgraduate students. Based on Fee status, 50% are home students, 50% are international students.
Understanding the make up of the student community is a really useful way to ensure you are campaigning for things that students want. To see the latest full breakdown of student demographics, you can find the statistics from 2023-24 here.
For the past few years, over 20% of students at Imperial have voted in the main Leadership Elections
